Valuable Leads

Get More Valuable Leads with Incoming Phone Calls

Most businesses agree, building relationships is half the battle. That’s why having a customer on the phone is more valuable than a contact form.

We realize that the world of advertising is going to continue to move online, with digital options being more cost effective, and with human nature driving us to the web. But, we also know that phone calls are more valuable than online contact forms.

How do we know this? We have proof through our customers who advertise both their vanity 800 number and their web address as direct response mechanisms in their advertising materials.

  1. “We use 1-800-NEW-FORD in our radio and TV ads because it is easy for people to remember. Phone calls are more valuable than online web leads. Having an inbound phone call eliminates a few steps and shortens the sales process.”
  2. “When people call 1-800-NEW-HEALTH we are able to turn those phone leads into sales about 50% of the time. Insurance is a complicated topic, and although people can get information online, it is easier for them to speak with an agent who can explain the details more thoroughly.”
  3. “We saw a significant increase in calls once we started advertising 1-800-NEXT-CAR – at least a 30% increase, maybe more. Our sales teams now close approximately 1 in 4, or 25%, of our phone prospects, compared to web leads, which close just 12% of the time.”

Proof of the Power of Vanity 800 Numbers Valuable Leads

We have also heard similar feedback through consumer research studies:

– Consumers have a 57.6% Average Higher Recall Rate of Vanity 800 Numbers over URLs: Respondents find it easier to recall a vanity 800 number over a URL after listening to ads featuring both response tools.

– 57% of survey respondents prefer to dial a vanity 800 number over a local numeric phone number: Companies can ensure consumer satisfaction for the majority of the population their advertising reaches when they feature a vanity toll-free number as the response tool in their print advertisements.

Most businesses agree, building relationships is half the battle of getting a customer to a sale. That’s why having a real conversation with your customers on the phone, where you can start building critical relationships, is more valuable than a receiving contact forms where you have to start the chase and make multiple efforts to get them on the phone.

That’s the added power of a vanity number…not only is it memorable, it also drives more valuable sales conversations.

Learn more about how a vanity 800 number from 800response will drive more leads by phone, more sales and more profits to your business.

Speak with an Account Manager by calling 1-800-NEW-SALE, or contact us.

What Our Customers Are Saying

This is the most incredible service ever. And it’s so easy. One time I sent a fax to some companies listed in the Yellow Pages – totally cold prospects – saying I had 1-800-NEW-VISION and 200,000 listeners. By the time I got back to my desk, the phone was ringing. 800response is a beautiful thing.

Cory Cuddeback – Agency Partner
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