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Over the years, consumers have been conditioned to associate toll-free numbers with large, established companies. While that may have been the case historically, vanity numbers can now be used by businesses of any size, including mom-and-pop establishments and start-ups.
Before you can fully appreciate the benefits that getting an 800 number for your business can provide, it’s helpful to understand how a vanity number differs from a generic toll-free number. Being familiar with the distinctions between these two kinds of numbers will help you understand exactly what a vanity number is.
A traditional 800 number for business generally consists of a toll-free area code and a series of seven numbers that follow the area code. While a conventional 800 number allows people to call your business without incurring a long-distance charge, a custom 800 number does much more.
Unlike an 800 number that includes random numbers, a vanity number is expressed in words or a repeated series of numbers. When your phone number includes words, you can use it to relay the name of your business or identify a meaningful benefit your company provides. A vanity number makes your business stand out, makes your number easy to remember, and provides a way for consumers to contact your business without having to look up your information.
Although an 800 number for business often provides the same benefits for small, medium, and large companies, smaller organizations can enjoy an added benefit. Because consumers are used to dialing toll-free numbers when they’re reaching out to large companies that have been around for a while, they’ll get the impression that your business is larger than it really is when they use a vanity phone number to contact your business.
While the benefit of having a larger perceived presence is one that the owners of smaller organizations can enjoy exclusively, these entrepreneurs can also enjoy many of the advantages that vanity numbers for businesses provide to organizations of all sizes, including:
In addition to the benefits discussed above, getting an 800 number for your business can help you close more sales, increase your ROI on advertising and allow you to track key performance indicators that can help you elevate your business to the next level of success.
With a custom toll-free number providing so many possible benefits, how can you afford to not have a vanity number for your business? Contact 800response online or call us at 1-800-NEW-SALE to get a custom 800 number for your organization today!