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Consumer Profiles: Everything You Need to Know

Do you know who your customers really are? Like their call patterns, purchase trends, satisfaction level, household income, or home value? Where do they tend to live? And, what time of day do they tend to call you?

You can answer all of these questions with consumer profiles from 800response. And in this post, we’ll cover all the benefits of this feature and how to use it to improve your marketing efforts.

When you get a toll-free number from 800response, you have access to our addresses and demographics report, which includes basic info on your callers, such as the caller’s name and mailing address…. Read more » 

800 vs. 888 Toll-Free Numbers – What’s the Difference?

If you’ve ever asked, what’s the difference between toll-free 800 vs. 888 numbers, you’re not alone. The short answer is nothing. It’s been proven that American consumers equate toll-free numbers in advertising with established, credible businesses, regardless of the toll-free prefix. But over the years, the stock of toll-free 800 numbers has grown smaller, making 888 numbers the next best toll-free number option for businesses…. Read more » 

Customer Experience Analytics Offers More Than CX Insights

If you’re reading this, you probably already know that excellent customer service is the key to a successful business. What you may not know is how customer experience analytics from call recordings can give you an edge over your competitors, starting with the experience you provide for customers.

Call recording is fairly common now and standard practice for many businesses. When you add the ability to play back customer conversations through an easy-to-use online interface, you can gain a wealth of information on your customers. The most important of which is getting a pulse on the customer experience…. Read more » 

Common Misperceptions About Vanity 800 Numbers

Are you hesitant to use vanity 800 numbers in your advertising because you think they are no longer relevant? Or do you think adding vanity numbers to your marketing mix is too much of an investment in time and money? If you answered yes to either question, you’re one of the many people who share common misperceptions about vanity 800 numbers.

But that’s okay, because we’re here to give you the inside scoop on using vanity numbers for your business. If you’re considering a toll-free or vanity 800 number for your advertising efforts, don’t let these common misperceptions deter you from reaping the benefits of vanity numbers…. Read more » 

The Art of Lead Generation: From Click to Call to New Sales

While you may not think of lead generation as an art, you certainly recognize its value when the end of the quarter is closing in and you haven’t met your sales goals. At 800response, we specialize in the art of lead generation, and that includes finding new ways to increase incoming calls to your business.

Strong lead generation tactics should always include these infamous “low-hanging fruit” leads. Prospects who take the time to call and engage in a personal conversation are clearly more valuable and easier to convert than a visitor on your website. But how do you ensure those prospects make the call? With a click to call button of course…. Read more » 

Vanity Toll Free Numbers Help Home Improvement Businesses Spring Forward

Spring is back! For many people that means flowers, butterflies, and other signs of new life. And it means new revenue opportunities for home improvement businesses. Homeowners often turn to professionals to help with their spring/summer projects. So how can you guarantee they’ll reach out to your home improvement business?

One way is to use vanity toll free numbers in your marketing campaigns. Vanity numbers are proven to have a higher recall rate than numerical numbers. People tend to remember them days, weeks, or even months after seeing or hearing them. No wonder they boost lead generation and increase inbound calls by 25-50%. A vanity number also helps build your brand…. Read more » 

Call Tracking with Local 800 Numbers

But how do you use call tracking with local 800 numbers? This post will tell you everything you need to get started.

There are several ways to track campaign performance, depending on the type of advertising you use and the call-to-action (CTA) in your ads. For example, if you run online ads, like pay-per-click (PPC) campaigns or banner ads, you can use unique toll-free numbers to track clicks and incoming calls. But, if you run traditional ads, like radio or billboard campaigns, you’ll want to use a more memorable phone number. … Read more » 

You Need Call Tracking if You’re in One of These 5 Industries

The home improvement industry is highly competitive, and these businesses need an edge when acquiring customers. Using a call tracking number informs business owners on the best places and times to reach people with their ad campaigns for optimal results. And consumer profiles provides more in-depth data on callers to help businesses identify and market to their ideal customer, giving them a leg up on the competition.

Franchises (or any business with multiple locations) need to ensure that their customers reach the right location when they call. A call tracking solution with a geo-based routing option can best achieve this goal. Geo-based routing consistently sends callers to the correct location accurately and seamlessly. Call tracking solutions also provide franchisees with visibility into peak caller times, allowing them to adjust staffing levels as necessary…. Read more » 

800response Is Expanding!

While we are still located in the bustling city of South Burlington (well, bustling for Vermont), you can find our new offices at the following address:

We hit so many milestones during our stay on Williston Road, and we look back fondly on the memories we made with our customers and coworkers over the years. Now as we look to the future, we embrace this momentous growth with excitement and gratitude for those who helped us get here. And we look forward to expanding our role in helping your business grow with our popular vanity numbers and fully-integrated solutions…. Read more »