But how can they know which marketing campaigns are actually getting the desired results? With so much data available to marketers today, making informed decisions can feel nearly impossible. Here are a few tips every home improvement company must know to guarantee advertising success.
Even as the demand for home improvement services grows, strategic ad placement is crucial to keeping up with the competition. Call tracking tools provide vital data on each incoming call, revealing the campaigns with the best outcomes. … Read more »
800response is pleased to announce our new partnership with Ingage, creators of the industry-leading sales enablement platform, the Ingage Suite.
This partnership was sparked by what we saw as a growing need for marketers and sales leaders to have an easier way to understand and use data. Ultimately, we wanted to help companies use data to drive actionable results across the entire organization while providing managers with the tools to build a better analytics process from the call center to in-home sales. And together, we are helping home improvement businesses more accurately target and track marketing efforts, and measure the customer experience – all with a goal of growing revenue…. Read more »
So if you’re curious about our call tracking solution and how it can benefit your business, you’ve come to the right place!
Here are the top 10 Frequently Asked Questions (and answers) about call tracking from 800response.
Yes! Call tracking numbers provide access to a wealth of information on every inbound call. Caller location, call duration, time of the call, caller addresses and demographics, and which ad campaign prompted the call are just some of the data points you can access through one of our tracking numbers. … Read more »
With the right call tracking solution, businesses can actually use crucial metrics on all of their inbound and outbound calls to significantly drive sales and marketing efforts. Here are 5 tips to make sure you get the most out of your call tracking solution.
In a recent study, 63% of consumers end up completing their purchase offline, either in-person or over the phone. With a call tracking solution from 800response businesses are able to know exactly which advertising campaigns attract new customers and generate sales. Let us show you how easily you can boost conversion rates and meet important KPIs (Key Performance Indicators). Schedule a short, 15-minute demo any time…. Read more »
Making Capterra’s Shortlist report is a tremendous achievement for 800response. According to Capterra, this new report replaces their Top 20 report with one major difference: “Where the Top 20 was a flat list, Capterra Shortlist plots the top products on a chart, allowing buyers to easily see which products are strongest on each component.”
Not only does this change acknowledge the “nuance and individuality of buyer preferences,” making it easier for buyers to find the right software; it also eliminates the “arbitrary requirement” of Capterra’s Top 20 reports by selecting only the top-scoring products in that category…. Read more »
Number porting gives businesses the option of transferring their existing numbers to another service provider. This process has many advantages, including the following:
But there are some things you should know before you transfer your business number. We will cover a few key considerations and benefits of number porting, and what you can expect when you move your current toll-free numbers to 800response.
According to the FCC, number porting may not always be possible when moving from one geographic location to another. However, this applies to local numbers only, and there are exceptions. We will cover local number porting in a future post. In the meantime, you can read the FCC’s number porting guide for more details. Or you can always contact us to learn about our local number porting options…. Read more »
Unprecedented. Crazy. Challenging.
These are just some of the words to describe this past year. The Coronavirus pandemic has forced people to change the way they do many things. And this is especially true for their businesses.
From moving workforces to remote locations to offering more online services, businesses have adapted to the new circumstances. However, with specific tools in their arsenal, many businesses have figured out how to not only survive, but also thrive…. Read more »
As 2020 finally draws to a close, we would like to take this opportunity to thank our loyal blog readers. Whether you’re a subscriber, customer, partner, or a new visitor, you can count on us to provide quality content and practical advice on growing your business, even in a pandemic. The resilience businesses have shown in the last year has truly inspired us.
We’d like to use that inspiration in 20201 to renew our commitment to bringing you topics that matter to your business. We are always open to new ideas, so if there’s anything you’d like us to cover, please take a moment to drop us a line and let us know how we can improve. Stay tuned for some exciting new content in the coming year!… Read more »
Not surprisingly, your customers are your best resource for attracting new business. It’s more important than ever for companies to understand and connect with their clientele. Why?
Because it’s easier to attract and retain customers who feel that the company cares about them as people, and not just as consumers. And businesses can take a variety of approaches to get that message across. In this post, we’ll discuss a few simple methods for attracting new customers, even in a pandemic…. Read more »
Why? Because marketers often forget that the experience their customers have with their products, services, and their brand can provide everything they need to create valuable ad campaigns. But it doesn’t end at the planning stage.
Your customers provide the key ingredients to success throughout the life of your campaigns. Here are the basic building blocks of PPC advertising campaigns, and how customer insights can inform them.
Determining your target audience should be the first step when creating ad campaigns. But this step is often skipped because advertisers tend to assume they know their target audience before doing any research. … Read more »