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Don’t Underestimate the Power of Call Tracking to Measure Ad Response

Imagine spending thousands with no way of measuring the results. Knowing how many leads a campaign generates empowers you to make informed decisions on future ad campaigns and media buys.

Real-time tracking and recording features provide you with the knowledge you need to make strategic decisions when it comes to advertising campaigns; whether it be decisions on creative elements, the offer, the call to action, or the media outlets you trust with your messages.

With a call tracking service you can home in on the fine details of who is calling your business, what their average household income is, their average home value, as well as when they are most likely to call…. Read more » 

Free Infographic: Why Choose Vanity 800 Numbers

We created the following infographic to share some interesting data that the phone is still an important tool to communicate with consumers, how vanity 800 numbers are improving advertising response rates, how they resonate with consumers, and why you should be using them in your advertising campaigns.

Learn why you should choose to advertise with vanity 800 numbers for a successful advertising strategy…. Read more » 

Call Analysis Can Help Improve Your Sales Staff’s Closing Ratios

Have you been looking for a way to improve your sales staff’s closing ratios? If so, you may want to obtain an 800 vanity number. An 800 vanity number makes it easy to conduct call analysis, which may be used to increase your business’ profits. Here’s more:

Telephone sales are typically lost due to a myriad of reasons. Those reasons may include, but are not limited to the following:

Depending on the provider, an 800 vanity number may contain features like speech analytics, call recording and call tracking. If it does, consider analyzing the calls with the aid of speech analytics first. It will help you to identify which objections were raised during the telephone call…. Read more » 

Best Practices:Generate Higher Quality Leads and Have More Successful Sales Conversations

The basic premise of marketing and sales is that lead generation is essential to growing a business. To meet marketing objectives and sales goals, leads need to be plentiful, and they also need to be qualified. Qualified lead generation is one of the toughest challenges facing businesses, but it is not impossible.  In today’s business environment, it is important to have multi-channel marketing and advertising efforts in place to drive an adequate quantity of leads, which can then be qualified. While there are certainly theories on which tactics and response tools are the best at driving qualified leads, there is consensus among many business owners that not all leads are of equal quality, and the “best” leads are those that start with a live conversation, providing a more direct path to closing a sale…. Read more » 

Speech Analytics of Vanity 800 Phone Number Provides Invaluable Data

The basic premise behind an 800 vanity number is for ease of remembering when you need to make a call to your contractor, auto dealer and service provider, or financial planner.  If a potential customer is frustrated looking for a phone number in order to reach your business, they will most likely give up and call the first one they online find instead.  However, someone looking for a plastic surgeon will very easily remember a number with “image” as the last five digits, for example 800-NEW-IMAGE. The same is true for any type of business if the vanity 800 number is extremely suitable to the business, conveying what they do, and memorable…. Read more » 

Is Your Number Available? Try a Free 800 Vanity Number Search

There’s nothing easier for consumers than a business telephone number that is easy to remember. Business owners are understanding the importance of utilizing a vanity 800 number. A telephone number that is unique to your business and that is simple to remember offers a better chance of repeat customers. It also is beneficial for word-of-mouth business as consumers can easily tell their friends and family about your service and offer your phone number on the spot…. Read more » 

Americans Are Fed Up with Bad Advertising!

A recent InsightsOne Study shows how we are tired of seeing, hearing, being presented with irrelevant ads, and we are taking action; #unsubscribe!

“The American people are tired of companies that appear to not respect or understand their needs,” said Waqar Hasan, CEO of InsightsOne. “The results of the study show that consumers have a real limit on what they’re willing to put up with, and this very real problem will have a negative impact on a company’s income statement if they don’t do something about it.”… Read more » 

Memorable Vanity 800 Numbers Are Available for Any Industry

Your business is not only your lifeblood and your pride and joy, but it is an extension of your personality. You’ve taken painstaking efforts to come up with a catchy brand name. Do you think business names like “Carl’s Pain in The Glass” windshield repair, “Lord of The Fries”, and “Florist Gump” just name themselves? Of course not! You’ve even taken the time to come up with a catchy slogan, a catchy URL, maybe even a catchy mascot.

This begs the following question; Why wouldn’t you take the time to find a memorable and catchy phone number for your customers to easily remember and call you?… Read more »