Why Phone Calls Produce Better Leads

June 04, 2013 | By: Morgan Pulitzer

Because a live conversation is always a stronger, more direct path to a sale.

How do we know this? We have proof from businesses who advertise both their vanity 800 number and their web address as direct response mechanisms in their advertising materials.

“We use 1-800-NEW-FORD in our radio and TV ads because it is easy for people to remember. Phone calls are more valuable than online web leads. Having an inbound phone call eliminates a few steps and shortens the sales process.”

Read the full article with additional business examples for more on how phone calls will produce higher quality leads for your clients.

And, check out the latest infographic for research and details on why you should choose a vanity 800 number!

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As a radio copywriter and marketing analyst, vanity phone numbers from 1-800 RESPONSE has been SO valuable for me and for my clients. Common ten digit phone numbers in radio commercials are deadly and unmemorable. But the results that I get for my business clients with an 800 number from 800-RESPONSE show direct results. Also it creates a brand that gets extended to company logos, vehicles, websites, etc. And these 800 numbers can lay right over existing numbers without any buyer confusion. So when someone is listening to a commercial on the radio, in their car or at home, all they have to do is say "Siri or Alex, call this 800 number" Great instant, memorable connectivity and more sales. Bob Sherman, Senior Acct Exec, Great Eastern Radio

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