If you are watching the news, you know winter weather is hitting and will continue to hit for several months. That means people will be needing help with furnaces, burst pipes, and similar services.
There are many companies who can fix furnaces, pipes, and help people out in the winter weather. However, if you are the person with pipes that have burst, do you want to have to look through the Internet for help? If the electricity is out, then that won’t work either.
Help people out this winter, and also improve return on your investment. Have a phone number that people can remember. When they are in the middle of a crisis caused by winter weather, they need a phone number that is easy to remember…. Read more »
As you are driving down the road, which license plate do you remember? The one that says AH 78430, or the one that says MYCAR? We all remember MYCAR instead of the other one! In fact, we probably stop to actually read the license plate that says MYCAR instead of the other one? Why? We are drawn to the words that make sense.
As you are driving down the road, which billboard will you remember? The one that has five sentences, a 10-digit phone number and a URL address, or the one that says GET A NEW FORD TODAY. Call 1-800-NEW-FORD? We all remember the FORD billboard because it’s short and to the point. We can remember it. We probably didn’t even bother trying to read the other billboard…. Read more »
It’s that season when Christmas is showing up in the stores and businesses are hoping for a good shopping season. Are you one of those businesses? If yes, then can customers remember your phone number in order to contact you?
Think about it:
1. We associate a red kettle and a ringing bell with Salvation Army…. Read more »
Did you watch the latest episode of The Amazing Race? If not, here is the scene: the contestants are in race cars as a professional driver is going around the track at high speeds. The contestants must remember a name and a set of numbers. The trick is they are going at a high speed and the numbers are not written in a way that is easy to remember. Some of the contestants were very stressed trying to remember the numbers.
How does that relate to 800 vanity numbers? Unlike the numbers the contestants were trying to remember, vanity numbers are easy to remember – they are easy on the mind. On that scene from The Amazing Race there was one person who kept reversing two of the numbers. That is very difficult to do with vanity numbers. People will remember the number…. Read more »
Here at 800response, we’re fortunate to work with wonderful businesses who understand the power of using easy-to-remember response tools, or hooks if you will, as the call-to-action in their advertising campaigns. We recently spoke with two customers; one that has been with us for over 13 years, and another that we’ve had the pleasure of working with for just a few months.
Here’s what they tell us:
“The incoming calls we get are very valuable to us, and the increase in the number of calls we get each month by advertising with 1-800-NEW-RATE contributes greatly to our success. Customers can visit our website and contact us through the online form, but having live conversations with people is much better in this business. There are too many options and too much information to communicate to someone effectively over an email, so we prefer to talk to our customers to establish a relationship and provide the best service we can to meet their mortgage needs.”… Read more »
Dealer Marketing tells us to not underestimate the power of vanity numbers. Why? They state there is an increase in customer recall rates in both visual and broadcast advertisements when a business uses a Vanity Number. They indicate it can be as simple as using a Vanity Number to improve the ROI of your business.
Don’t you want to improve return on investment for your business? Vanity numbers is the answer. Need more convincing? Keep reading!… Read more »
Why are vanity telephone numbers good business? Don’t rely on what we think, rely on what major marketing companies report.
Target Marketing advocates adopting a balanced marketing approach. In other words, don’t rely on the Internet, and don’t rely on the phone. the Internet is good for business and you need a working website. However, when Google changes are websites are rated, your business website could become less visible. You need a balance of two or three marketing approaches as a good business strategy…. Read more »
Have you been researching ways to boost sales, billings and profits? Adding the most effective consumer response tool – an unforgettable toll-free vanity 800 number – to your advertising will get you there. Here’s how…
A vanity 800 number will:
1. Encourage consumer action and reinforce your product/service…… Read more »
Vanity telephone numbers are the easiest way to say “call us” and not expect the customer to remember a telephone number. Customers are more likely to remember a word as a number, than a list of numbers. Some research tells us that individuals can only remember a list of four numbers. That is one reason we have the dash in telephone numbers. It allows individuals to remember a number of blocks of numbers.
However, people remember words longer than four letters. So, if you make your telephone number 800 plus a seven letter word, the odds are much greater that people will remember. Not sure about that? Ask friends if they can remember a seven letter word or a seven digit number. You will find that research is right – people will remember the word better than the number…. Read more »
US consumers prefer to resolve their customers service issues using:
The need for a new toll-free prefix (844 to be released in December 2013), along with millions of toll-free phone numbers that are already in use, plus a more effective way to communicate with a person are just a few of the justifications that phone calls and talking on the phone is still the number one way consumers in the U.S. want to handle their affairs.
What are you waiting for? Get a vanity 800 toll-free number for your business, use it in advertising, make it memorable and more people will call you, more often, and spend more money!… Read more »