5 Ways To Close More Deals with Call Analytics Data
If you work in sales, you know the more data you have about a lead increases the value of that lead and the chances it will convert to a sale. You also know that it’s crucial for sales leaders to track advertising campaigns to improve marketing strategies and guarantee the best return on investment. Most likely, then, you know that exceeding customer expectations ultimately leads to more upsell and cross-sell opportunities.
But what you may not know is that tracking the results of your advertising campaigns should be intuitive, easily accessible, and provide valuable insights into customer needs, agent performance, and revenue growth opportunities. The right call analytics tool offers all of that and ultimately helps sales managers assess performance against industry benchmarks, identify agent knowledge gaps, and create strategies based on data you can actually use…. Read more »
Customer Experience Analytics Offers More Than CX Insights
If you’re reading this, you probably already know that excellent customer service is the key to a successful business. What you may not know is how customer experience analytics from call recordings can give you an edge over your competitors, starting with the experience you provide for customers.
Call recording is fairly common now and standard practice for many businesses. When you add the ability to play back customer conversations through an easy-to-use online interface, you can gain a wealth of information on your customers. The most important of which is getting a pulse on the customer experience…. Read more »
5 Practical Uses for Customer Analytics Software
In today’s data-driven world, companies rely on customer analytics software more than they ever have in order to refine their strategies for keeping up with customer demands. According to an IBM consumer report, 82% of consumers around the world still want effortless and uncomplicated experiences that are as “friction-free as possible.”… Read more »
How to Use Customer Analytics to Identify Buyer Intent
Understanding buyer intent presents a challenge for nearly all businesses. You’re trying to meet people at each stage of their purchasing journey, and then take the right steps to turn them into loyal customers. And with so many distractions and competition out there, this can seem like a monumental effort.
Fortunately there are ways to make this endeavor less stressful. This short post explains how customer analytics tools help you identify buyer intent while making lasting connections with your customers…. Read more »