But how do you use call tracking with local 800 numbers? This post will tell you everything you need to get started.
There are several ways to track campaign performance, depending on the type of advertising you use and the call-to-action (CTA) in your ads. For example, if you run online ads, like pay-per-click (PPC) campaigns or banner ads, you can use unique toll-free numbers to track clicks and incoming calls. But, if you run traditional ads, like radio or billboard campaigns, you’ll want to use a more memorable phone number. … Read more »
If you want to find the best vanity phone numbers for sale, you’ve come to the right place. First, we should clarify that the FCC rules prohibit hoarding or purchasing toll-free numbers. So technically you cannot “buy” a vanity or toll-free number. However, if you’re looking for the best available vanity phone numbers to lease, we’ve got you covered!
And since you’re probably already aware of the benefits of vanity numbers, you’re likely looking for vanity numbers currently available for lease. So we’ll get right to it: This blog post will show you how to find available vanity numbers right now in three easy steps!… Read more »
In our last post, we provided some tips on optimizing ad spend in 2021, and now with Q4 quickly approaching, marketers are taking stock of their ad campaigns and their budgets. Call tracking is by far one of the best ways to track campaign success and where to spend advertising dollars. For many companies, most of those dollars are spent on Google Ads, despite the fact that the cost-per-lead for Bing ads is much lower. But we’re not here to compare Google and Bing…. Read more »
For instance, when customers compare brands, they are more likely to remember numbers like “1-800-GOT-JUNK” over “Bob’s Junk Removal.” Using a catchy vanity number connects your brand name with what you offer, and it connects you to your customers.
Therefore, choosing a catchy vanity phone number is critical to your branding, and your bottom line.
Although a standard toll-free number gives customers an easy way to contact your business, a memorable, custom phone number can also reflect the products, services, or even the benefits your business provides. Along with promoting your brand and your business, a custom 800 number can also increase sales. … Read more »
Number porting gives businesses the option of transferring their existing numbers to another service provider. This process has many advantages, including the following:
But there are some things you should know before you transfer your business number. We will cover a few key considerations and benefits of number porting, and what you can expect when you move your current toll-free numbers to 800response.
According to the FCC, number porting may not always be possible when moving from one geographic location to another. However, this applies to local numbers only, and there are exceptions. We will cover local number porting in a future post. In the meantime, you can read the FCC’s number porting guide for more details. Or you can always contact us to learn about our local number porting options…. Read more »
Small businesses, particularly ones that are fairly new, need people to take notice of them and what they offer. And they have to do so in a way that really distinguishes them from larger businesses that are more recognizable to people. The most effective way to accomplish this is to use vanity phone numbers in advertising. Vanity phone numbers help small businesses in the following ways:
Studies show that vanity numbers used in multi-channel advertising can increase inbound lead generation by 25 – 50%. The reason for this is that vanity phone numbers are far easier to remember than numeric phone numbers. People are nine times more likely to recall a vanity 800 number compared to a numeric toll-free phone number. This not only puts a business at the front of people’s minds when they need a particular product or service, but it also provides them with a fast and convenient way to contact the business. A vanity 800 number can help small businesses be truly unforgettable…. Read more »
The days of physical signage and big roadside billboards have fallen by the wayside. At least, that’s what some people in the industry would like you to believe.
Ultimately, the best businesses can effectively integrate contemporary, digital marketing techniques — like websites and social media — in with time-tested elements like billboards to create engaging content that drives leads. If you’re hunting for some advice on how to improve your usage of these methods, we have some tips for you…. Read more »
In 2017, advertising giant Procter & Gamble slashed its digital ad spending by over $200 million. This came as a surprise to many people. Digital-only advertising is often touted as the wave of the future, and a company that’s as trendy as P&G would presumably want to be part of it. But after doing extensive research on their digital ad spend, P&G reached a clear conclusion: It was a waste of money. In fact, drastically cutting it had very little effect on the company overall…. Read more »
In order for a business to become successful, the goal is simple: make more sales. And in order to make more sales, you need consumers to find and reach out to you. How do you accomplish this task? With advertising, of course. It all seems so straightforward, but actually reaching this goal can prove to be far more difficult, especially with more market competition than ever these days. You must make sure your advertising is standing out and sticking in people’s minds.
You could try increasing the amount of advertisements you run, turning it into a numbers game to improve your odds. However, you may discover you do not have the budget (or time) to invest in such a large undertaking. Not to worry, because the true key to successful advertising for any business is quality, not quantity. And you can create a quality marketing campaign by using tools proven to increase ad response – tools like an unforgettable vanity 800 phone number…. Read more »
Despite the fast-paced quality of these modern times, people are finding more time in their day to listen to the radio than ever before. A Nielsen study shows that 93% of adults listen to AM/FM radio on a weekly basis, a higher number than adults who watch television . The unique characteristics of radio compared to other advertising mediums give it distinct advantages when it comes to marketing strategies. Advantages such as:
Radio’s reach capabilities are a huge benefit, mainly due to its flexibility. Unlike watching television, where people have to be in a specific place at a specific time to see the commercial, radio is able to reach people virtually wherever they are, at whatever time. Whether they’re listening in the car, at work, in the gym, or at home, people can be affected by radio and its advertising, especially when it comes to making purchasing decisions. For instance, outside the home and in the car are two significant locations where people are listening to the radio, meaning they are in prime positions to purchase something when they hear an ad. Someone might be driving home from work, wondering what to have for dinner, when they hear an ad for a local pizza place. Someone else might be out shopping for an anniversary gift, when they hear a radio ad for a jewelry store. And since many radio stations provide listener statistics with demographic breakdowns, advertisers can schedule their spots to appeal to the right demographics at specific times with precision and effectiveness…. Read more »