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Porting Your Business Number? Here’s What You Need to Know

Number porting gives businesses the option of transferring their existing numbers to another service provider. This process has many advantages, including the following:

But there are some things you should know before you transfer your business number. We will cover a few key considerations and benefits of number porting, and what you can expect when you move your current toll-free numbers to 800response.

According to the FCC, number porting may not always be possible when moving from one geographic location to another. However, this applies to local numbers only, and there are exceptions. We will cover local number porting in a future post. In the meantime, you can read the FCC’s number porting guide for more details. Or you can always contact us to learn about our local number porting options…. Read more » 

Your Startup Should Be Using Vanity Phone Numbers: Here’s Why

Small businesses, particularly ones that are fairly new, need people to take notice of them and what they offer. And they have to do so in a way that really distinguishes them from larger businesses that are more recognizable to people. The most effective way to accomplish this is to use vanity phone numbers in advertising. Vanity phone numbers help small businesses in the following ways:

Studies show that vanity numbers used in multi-channel advertising can increase inbound lead generation by 25 – 50%. The reason for this is that vanity phone numbers are far easier to remember than numeric phone numbers. People are nine times more likely to recall a vanity 800 number compared to a numeric toll-free phone number. This not only puts a business at the front of people’s minds when they need a particular product or service, but it also provides them with a fast and convenient way to contact the business. A vanity 800 number can help small businesses be truly unforgettable…. Read more » 

Integrating the Latest Digital Marketing Trends With Time-Tested Traditional Methods

The days of physical signage and big roadside billboards have fallen by the wayside. At least, that’s what some people in the industry would like you to believe.

Ultimately, the best businesses can effectively integrate contemporary, digital marketing techniques — like websites and social media — in with time-tested elements like billboards to create engaging content that drives leads. If you’re hunting for some advice on how to improve your usage of these methods, we have some tips for you…. Read more » 

Why Companies Should Avoid Digital-Only Advertising

In 2017, advertising giant Procter & Gamble slashed its digital ad spending by over $200 million. This came as a surprise to many people. Digital-only advertising is often touted as the wave of the future, and a company that’s as trendy as P&G would presumably want to be part of it. But after doing extensive research on their digital ad spend, P&G reached a clear conclusion: It was a waste of money. In fact, drastically cutting it had very little effect on the company overall…. Read more » 

Why a Vanity 800 Number is Right for Any Business

In order for a business to become successful, the goal is simple: make more sales.  And in order to make more sales, you need consumers to find and reach out to you.  How do you accomplish this task?  With advertising, of course.  It all seems so straightforward, but actually reaching this goal can prove to be far more difficult, especially with more market competition than ever these days.  You must make sure your advertising is standing out and sticking in people’s minds.

You could try increasing the amount of advertisements you run, turning it into a numbers game to improve your odds.  However, you may discover you do not have the budget (or time) to invest in such a large undertaking.  Not to worry, because the true key to successful advertising for any business is quality, not quantity.  And you can create a quality marketing campaign by using tools proven to increase ad response – tools like an unforgettable vanity 800 phone number…. Read more » 

The Powerful Effects of Radio Advertising

Despite the fast-paced quality of these modern times, people are finding more time in their day to listen to the radio than ever before.  A Nielsen study shows that 93% of adults listen to AM/FM radio on a weekly basis, a higher number than adults who watch television [1].  The unique characteristics of radio compared to other advertising mediums give it distinct advantages when it comes to marketing strategies.  Advantages such as:

Superior Reach

Radio’s reach capabilities are a huge benefit, mainly due to its flexibility.  Unlike watching television, where people have to be in a specific place at a specific time to see the commercial, radio is able to reach people virtually wherever they are, at whatever time.  Whether they’re listening in the car, at work, in the gym, or at home, people can be affected by radio and its advertising, especially when it comes to making purchasing decisions.  For instance, outside the home and in the car are two significant locations where people are listening to the radio, meaning they are in prime positions to purchase something when they hear an ad.  Someone might be driving home from work, wondering what to have for dinner, when they hear an ad for a local pizza place.  Someone else might be out shopping for an anniversary gift, when they hear a radio ad for a jewelry store.  And since many radio stations provide listener statistics with demographic breakdowns, advertisers can schedule their spots to appeal to the right demographics at specific times with precision and effectiveness…. Read more » 

Best Ways to Utilize Your Vanity Number in Your Advertisements

If you don’t already have a vanity number for your business, you might be unfamiliar with the benefits they provide. Catchy 800 numbers give companies the chance to tell consumers something about their business while simultaneously giving shoppers an easy way to contact the organization. An effective vanity number will condition people to immediately associate your phone number with your business over time and tell them how your products or services will benefit them.

In other words, a vanity number will tell consumers why they should call you…. Read more » 

Using Vanity Numbers in the Auto Industry to Beat the Competition

When Henry Ford rolled out the Model T in 1908, he probably had no idea how he would change the world, or how big the automobile business would become.  According to the National Automobile Dealers Association, there were at least 36,000 car dealerships in the US in 2016 [1], with new-vehicle sales reaching $995 billion [2].  And these numbers are predicted to grow in 2017.

With so many places to buy a new or used car, consumers have more options today than ever before.  Therefore, auto dealers know they need to do something to distinguish themselves from their competitors.  Using traditional advertising strategies is a great way to raise awareness of their company, but it’s just the first step.  The ultimate goal of a dealership is getting people to actually reach out to them so they can set up in-person appointments.  A strong call-to-action feature such as a memorable vanity number can help accomplish this goal…. Read more » 

How an 800 Number Fits Into Your Marketing Campaign

If you’re about to embark on a new marketing campaign, you may be wondering what you can do to affordably boost the success of your campaign. If this is the case, you should consider contacting 800response and obtaining a memorable 800 number.

A custom 800 number will fit into your marketing campaign because it enables you to use your phone number to define your brand. When you think of vanity 800 numbers such as 1-800-FLOWERS and 1-800- CONTACT, you know exactly what to expect when you dial those numbers. If you dial the first one, you’ll be able to order flowers for any occasion. You can order contacts simply by dialing the second vanity number…. Read more » 

How to Tell a Vanity Number From a Scam Number

It’s happened to just about anyone who has a telephone. The phone rings, you start to answer it and then you notice you don’t recognize the number on your caller ID. Do you ignore the call, or should you answer and run the risk of being pestered by a salesperson — or even worse, a scammer?

Many people face this dilemma every day. With more and more legitimate businesses having access to caller ID spoofing technology (and the same technology being widely accessible to people with nefarious intentions), an increasingly larger number of individuals are left wondering if 800 numbers are safe…. Read more »