The home improvement industry is highly competitive, and these businesses need an edge when acquiring customers. Using a call tracking number informs business owners on the best places and times to reach people with their ad campaigns for optimal results. And consumer profiles provides more in-depth data on callers to help businesses identify and market to their ideal customer, giving them a leg up on the competition.
Franchises (or any business with multiple locations) need to ensure that their customers reach the right location when they call. A call tracking solution with a geo-based routing option can best achieve this goal. Geo-based routing consistently sends callers to the correct location accurately and seamlessly. Call tracking solutions also provide franchisees with visibility into peak caller times, allowing them to adjust staffing levels as necessary…. Read more »
So we wanted to share some ways your business can use 800response to generate more sales in the new year. Here are five simple tricks to attracting new customers in 2022.
To have a successful business, it is imperative that you give people an easy way to contact your business immediately after hearing your commercial or seeing your ad. The best way to do this is with a toll-free vanity number. Initiating a phone call with a memorable number means you are one step closer to a sale. … Read more »
In our last post, we provided some tips on optimizing ad spend in 2021, and now with Q4 quickly approaching, marketers are taking stock of their ad campaigns and their budgets. Call tracking is by far one of the best ways to track campaign success and where to spend advertising dollars. For many companies, most of those dollars are spent on Google Ads, despite the fact that the cost-per-lead for Bing ads is much lower. But we’re not here to compare Google and Bing…. Read more »
If your business plans to invest more money into advertising this year, you should definitely have a strategy. Given the estimated increase in ad spend, it’s also vital that you know which ads get the best results to ensure your ROI. To help you do this, here are three tips for optimizing ad spend in 2021.
People who invest in the stock market are advised to “diversify” their portfolios. By the same token, businesses should diversify how they invest their marketing budgets. Studies show that a combination of online and traditional advertising yields the best results. … Read more »
NAPAC contractors have access to an elite network of providers for marketing and other services. By providing access to these services, NAPAC helps its members grow their business while reducing costs. NAPAC offers a variety of benefits to its members. And as a NAPAC provider, 800response works with its members in the following ways:
NAPAC members receive exclusive lead generation tools for both on and offline marketing, plus lead generation training. At 800response, we provide the largest collection of toll-free vanity numbers available today. We know custom 800 numbers increase inbound leads because studies show that vanity numbers are 14 times easier for people to recall than numerical phone numbers. This increases inbound calls by 25 to 50% when used in multi-level advertising campaigns…. Read more »
For instance, when customers compare brands, they are more likely to remember numbers like “1-800-GOT-JUNK” over “Bob’s Junk Removal.” Using a catchy vanity number connects your brand name with what you offer, and it connects you to your customers.
Therefore, choosing a catchy vanity phone number is critical to your branding, and your bottom line.
Although a standard toll-free number gives customers an easy way to contact your business, a memorable, custom phone number can also reflect the products, services, or even the benefits your business provides. Along with promoting your brand and your business, a custom 800 number can also increase sales. … Read more »
Search Engine Optimization (SEO) is always changing. In fact, in 2021 alone, SEO experts predict several new trends businesses should pay attention to. This makes optimizing your website for inbound leads a moving target.
But while SEO will always change, your business phone number will likely stay the same. Optimizing your website to generate more inbound calls will always support your overall lead generation efforts. Before you can hone your marketing efforts, you need to generate more leads and sales. We can help with both, and we’ll show you how in this post…. Read more »
With the right call tracking solution, businesses can actually use crucial metrics on all of their inbound and outbound calls to significantly drive sales and marketing efforts. Here are 5 tips to make sure you get the most out of your call tracking solution.
In a recent study, 63% of consumers end up completing their purchase offline, either in-person or over the phone. With a call tracking solution from 800response businesses are able to know exactly which advertising campaigns attract new customers and generate sales. Let us show you how easily you can boost conversion rates and meet important KPIs (Key Performance Indicators). Schedule a short, 15-minute demo any time…. Read more »
Number porting gives businesses the option of transferring their existing numbers to another service provider. This process has many advantages, including the following:
But there are some things you should know before you transfer your business number. We will cover a few key considerations and benefits of number porting, and what you can expect when you move your current toll-free numbers to 800response.
According to the FCC, number porting may not always be possible when moving from one geographic location to another. However, this applies to local numbers only, and there are exceptions. We will cover local number porting in a future post. In the meantime, you can read the FCC’s number porting guide for more details. Or you can always contact us to learn about our local number porting options…. Read more »
Why? Because marketers often forget that the experience their customers have with their products, services, and their brand can provide everything they need to create valuable ad campaigns. But it doesn’t end at the planning stage.
Your customers provide the key ingredients to success throughout the life of your campaigns. Here are the basic building blocks of PPC advertising campaigns, and how customer insights can inform them.
Determining your target audience should be the first step when creating ad campaigns. But this step is often skipped because advertisers tend to assume they know their target audience before doing any research. … Read more »